But to get that slot you have to give a good pitch. Which is a difficult prospect for most, as the competition is just as high as for paid work, sometimes more so. Here are three crucial elements to writing a good guest post to land you the job.
- Introductions - You have to catch attention right from the start, which means capturing their interest from the introduction. Start by addressing the person by name, if you can. Whether it is the blog owner or editor, personalization is helpful. Next, introduce yourself briefly. Within a few sentences you should give a bit of information about yourself.
- Expressed Interest - Now, you should focus on why it is you want to work for this blog in particular. How long have you been reading it? How passionate are you about the subject? Why are you a good fit? You need to convince them that you are eager.
- Qualifications - Finally, we have your qualifications. What makes you genuinely qualified to work there? Show your work experience or knowledge of the topic. Provide samples of past work, preferably within the same genre. Give references of past clients.